2026
2026 New ProDUCT RELEASE GUIDE
Swannies New Retro Fairways Collection: Vintage Fairway Vibes
Swannies Golf is leaning hard into the good-times energy with its new Retro Fairways Collection, and honestly, it’s a whole vibe. Think bold retro patterns, warm desert-weekend hues, and that effortlessly cool, vintage swagger you wish your old polos actually had. This lineup blends throwback style with a modern edge, giving golfers gear that feels both nostalgic and fresh at the same time. Designed for long summer rounds, warm tee times, post-round hangs, and spontaneous weekend escapes, every piece is built for comfort, breathability, and looking downright awesome. It’s the kind of collection that tells people you love golf, but you also know how to have fun doing it. Whether you're grinding through 18 or chilling afterward with your crew, Swannies made this drop for players who don’t take themselves too seriously, but still want to look seriously good.
PUMA Golf's New and Fresh IGNITE ELEVATE 2 Colorways Are Ready to Steal the Show
PUMA Golf just dropped three fresh new colorways for its IGNITE ELEVATE 2 lineup, and they’re basically a style upgrade for your feet. Say hello to Chill Apple (crisp green with a pop of blue), Clean Slate (smooth sky grey with black accents), and Iced Coffee (dark indigo with a coffee-brown sole), with all sitting on a clean white upper. And yes, you’ll spot Rickie Fowler, Max Homa, and Gary Woodland rocking the Tour versions this season.
The best part? PUMA didn’t mess with the performance golfers already love. You’re still getting the full-length IGNITE foam for plush comfort, the FLOATPLATE midfoot shank for rock-solid stability, and that semi-translucent outsole loaded with 100+ traction lugs to keep you glued to the turf.
According to PUMA’s Shawn Koutahi, the new colors are all about helping golfers show off more personality. Mission accomplished — these kicks look sharp, feel great, and bring serious swagger to the course.
Cobra’s KING TEC-MD Mini Driver: Big Power, Small Head, Zero Stress
Cobra’s new KING TEC-MD Mini Driver is basically the do-it-all club golfers didn’t know they needed, blending big-time distance with impressive accuracy and versatility. Its compact 303cc head and fairway-wood length shaft make it insanely easy to swing, giving you driver power without the “please stay in play” stress. The titanium body, carbon crown, and PWRSHELL face team up for faster ball speed, higher launch, and forgiveness when you don’t catch it perfect. Two moveable sole weights let you choose between low-spin heat or higher-spin stability, depending on what your swing likes best. The real star, though, is Cobra’s new FUTUREFIT33 hosel system—33 loft and lie combos that let you tune this club like a Tour pro. Bottom line: this mini driver is built to be your go-to weapon off the tee and your green-light club on those tempting par-5s.
PXG’s Allan ZT Long: The Stability Wand Your Putting Stroke Has Been Begging For
PXG just dropped the Allan ZT Long Putter, an extended-length wand built to give golfers more stability, better posture, and a smoother, confidence-boosting stroke. With its 45–47.5 inch build and hefty 480g head, this putter naturally quiets extra hand action and encourages that easy, repeatable shoulder-driven motion everyone wants. At its core is PXG’s impressive Zero Torque technology, which keeps the face square and the roll pure without you having to overthink it. The multi-material construction boosts MOI, improves sound, and delivers a beautifully balanced feel from takeaway to tap-in. PXG’s signature pyramid face pattern adds that soft-but-solid feedback golfers love. Top it off with a specialized split grip, premium shaft options, and dialed-in fitting adjustability, and you’ve got a long putter built for automatic confidence on the greens.
Callaway’s 2026 Chrome Tour Balls: More Speed, More Control, More Wow
Callaway’s 2026 Chrome Tour lineup is all about more speed, more consistency, and more of the feel golfers actually want. The new Tour Flex Mantle acts like a powerful spring, boosting ball speed without making the ball firmer, something players will notice immediately off the tee. The updated Seamless Tour Aero tech keeps ball flight beautifully consistent, giving you the same reliable trajectory no matter how the ball is positioned. Across the three models - Chrome Tour, Chrome Tour X, and Chrome Soft, golfers can dial in the perfect blend of launch, spin, and feel for their swing. Testing shows an increase in improved control, effortlessly high yet penetrating ball flight, and an exceptional responsiveness around the greens. Bottom line, the 2026 Chrome Tour family isn’t just better, it feels like a major leap forward. Available for pre-order now for Jan 30, 2026.
